Monday, March 31, 2014

Company Snapshot

Company Snapshot for Trade Show- Promotion

You will create a one page document that will be used at the trade show to help customers understand what your company and product are all about.

This document must include your company’s:

Color Logo, Company Slogan

*Consistent Font, Consistent Color Scheme

Mission Statement
·         What are your company’s goals/values?
·         What does your company do?
·         What are your plans for the future (growth)?

History
·         Who are you? (Age, background, interests…)
·         What inspired you?  Why did you choose to start this type of company?

Product Features (physical description) and Benefits (how the features help)
·         What are 2-3 features/Benefit statements that make the product unique or different from the competition?



You will be graded on the following:

Ø  Overall Visual Appeal
o   Can you read it from a distance (font size)?
o   Color
Ø  Mission included
Ø  History included
Ø  Product  features and benefits included
Ø  Spelling and Grammar

30 points