Tuesday, April 1, 2014

Brand Components and Mission Statement

Branding Components and Mission Statement- Final
*Submitting to Graphic Designer

Produce 2 PPT slides- Turn in to mrkabza@gmail.com

Slide #1 Visual presentation of key assets

·        Company/Brand Name
o   A Brand Name is a company name that can be written and spoken.
·        Logo
o   A logo is a symbol that represents a company. (can be word/s)
·        Slogan
o   Slogan is a phrase that a company uses often as a promotional tool.

Slide #2 Information about company and brand

·        Company/Brand Name
o   A Brand Name is a company name that can be written and spoken.
·        Product Description
o   Short description of product
·        Product Name
o   Specific Name of Product
·        Slogan
o   Slogan is a phrase that a company uses often as a promotional tool.
·        Colors Scheme
o   Colors that represent your brand image/essence
·        Font Type/s- No more then 2
o   Specific Style of font- Example: Times New Roman
·        Mission Statement
o   What are your company’s goals, values, and direction?
o   What does your company stand for? 
o   What does your company do?

30 Points